BCOL'S VISION/MISSION/PURPOSE 


FOUNDERS' VISION

Doris M. Witherspoon, Founder  
James P. Witherspoon, Co-Founder

Our Vision is to create and build wealth opportunities for minority families in the communities we serve. Possessing knowledge to acquire and own financial assets are both critical elements in creating economic stability, which leads to better education, career, home and business ownership, and employment opportunities. Economic stability also provides for improved health, stronger marriages and promotes economic growth in our communities.

Our definition of wealth is acquiring income producing assets that lead to generational prosperity and create a legacy for the next generation.

Our children need direction and community involvement to help mentor their impressionable young minds, leading them to prosperity. We cannot continue to lose our children to the consequences of poor choices and the lack of good guidance.

Our communities are rich with talented diverse people both young and old. Let’s take on the responsibility and work collectively to ensure the economic growth for future generations.  

                         

LET US NOT STAND BY AND WITNESS A LEGACY,

LET’S HELP CREATE A LEGACY.

 

                MESSAGE FROM BCOL/PRESIDENT/CEO

A BETTER LIFE THROUGH BETTER CHOICES

Better Choice of Living (BCOL) is a 501(c)(3) non-profit organization. As 
President/CEO my goal is to fulfill our Founders’ (Doris and James Witherspoon Sr.) Vision: Owning our personal and professional assets, establish a charitable fund and charitable foundation which aides the disadvantaged and provides generational wealth. 

 

Our young men and women need incentives to finish high school and continue their education in traditional or technical colleges or universities. Realizing a better living through better choices is the key to success.

 

BCOL will work diligently to identify the needs in our communities and fulfill the shortfalls by offering lectures, conferences, educational workshops, performing art programs and mentorship. We will assess the specific need in each community that we serve, then plan and provide assistance accordingly. In order to make a more profound impact in our communities, membership in BCOL must increase. We are only as strong as our weakest link. Let us all do our part in creating a “Better Choice of Living” for generations to come. The possibilities are endless. By lending us your time, talent, knowledge and/or financial contributions we will accomplish our purpose.


MISSION STATEMENT

BCOL is dedicated to helping minorities improve their lives through personal and professional development. Our goals are to enhance opportunities for employment, home and business ownership and social enhancement where they would otherwise be limited. In addition, emphasis on education, health and wellness are critically important.

PURPOSE STATEMENT

To enrich the lives of minorities, youth, seniors, disabled, and the disadvantaged.


BCOL is an equal opportunity organization and will not refuse service or positions to eligible applicants based on age, ethnic background, religion, or gender.

 


        

 
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